Marketing Analyst

About the Role:

Position Summary:

As ART X Collective positions itself to continue its year-on-year double-digit growth, it requires a Marketing Analyst that will focus on its non-digital communication which is a key medium in creating the visibility needed to reach its target audience on a large scale. The candidate for this role must be well experienced and knowledgeable in advertising, PR, media relations, events, sponsorship and research. He/she will be involved in the ideation and conceptualization of marketing campaigns and strategies, execution and delivery of these plans as needed.
The Marketing Analyst must also have a sound understanding of marketing and communications practice, as well as a keen interest in the creative industry.

Position Motivators– “Why should anyone want this job”?

Intellectual Challenge- Position offers the platform to handle tasks and situations that require strategic thinking to understand things, especially difficult or complicated ideas, and subjects and finding intelligent ways to provide solutions.
Variety- Position provides a great deal of variety in the nature of the work performed.
Positioning- the position offers experience and access to people and opportunities that will position you well for your next career move.

Company Profile:
ART X Collective seeks to transform the culture sector in Africa and builds platforms and businesses to empower the continent’s leading creative talent.

Founded by Tokini Peterside, the company’s current platforms include:
ART X Lagos – the premier international art fair in West Africa
The ART X Prize – the leading arts prize in Nigeria for emerging artists
ART X Live! – a dynamic show that merges visual art and live music.

ART X Collective also includes an advisory arm, and since 2013 has supported pioneering entrepreneurs and brands across the culture, design and luxury sectors.

Job Category: Permanent (Full-Time)
Job Level: Associate
Reporting Relationship: Communications Manager
Location: Lagos
Required Experience: 1-2 years prior experience in a related role or discipline

Position Responsibilities:
The Marketing Analyst will perform the following duties:

• Support the delivery of public and media relations campaigns (both locally and internationally), which includes managing PR agencies
• Content production – writing and editing: support of photography and video content
• Advertising campaign planning and implementation, across billboards, TV adverts, radio adverts, and print adverts
• Support on brand-owned communications platforms e.g. the company website, newsletters, pull-outs, etc.
• Implement branding design and the production of branded assets for marketing campaigns
• Support the delivery of ART X owned publications and assets (newspapers, catalogues, guides, etc.)
• Project manage multiple creative agencies, graphic designers, and suppliers
• Support the implementation of sponsorship agreements
• Manage administrative tasks to ensure the marketing team runs smoothly
• Oversee the compiling of campaign reports
• Other tasks as assigned by the Communications Manager

Qualifications & Education Requirements:
Bachelor’s degree in any related field.

Preferred Skills:
• Excellent written and communications skills
• Passionate about marketing and brand management
• Strong creative thinking
• Excellent organisational and project management skills
• Ability to work in a fast-paced environment
• Interest in contemporary African art, culture and design
• Great attention to detail
• Excellent people skills and relationship management
• Media relations skills
• Experience interfacing with clients and stakeholders.

Applications Accepted By:

Email: – Kindly attach a Cover Letter, CV and a brief description of the importance of culture and identity, detailing why it matters to you. Kindly limit your writing to no more than 400 words.

Subject Line: Marketing Analyst Application
Note: Only successful applicants will be contacted.

Kindly visit the following pages for more information on our brands:
Instagram: @artxlagos

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